Dr. Jeremiah Nelson, Assistant Professor of Management in the Ketner School of Business, led the seminar and guided students through best practices for building a strong professional presence online and on paper. Fellows received practical instruction on strengthening their LinkedIn profiles, writing effective résumés, and communicating their skills and experiences to potential employers.
The session emphasized the importance of personal branding and strategic networking in today’s competitive job market. Students were encouraged to connect their academic achievements, leadership experiences, and career goals in ways that resonate with recruiters and industry professionals.
Dr. Ross Roberts, Associate Professor of Accounting in the Ketner School of Business, leads the Tom Smith Business Fellows program. The program prepares high-achieving students for leadership roles through hands-on learning, professional development opportunities, and engagement with business leaders. Events such as this seminar reflect the program’s ongoing focus on equipping students with the tools they need for successful careers.
For more information about the Tom Smith Business Fellows program, contact the Ralph W. Ketner School of Business at Catawba College.
About Catawba College
Founded in 1851, Catawba College is a four-year, private liberal arts college located on a 276-acre campus, including a 189-acre ecological preserve, in Salisbury, N.C. Ranked as one of the best colleges in the South, Catawba is a learning community of nearly 1,400 students from 35 states and 45 nations, providing students with opportunities shaped by the Catawba Ideal: Scholarship with Character and Culture for Service. Additional information is available at catawba.edu.
